Nudge was set up in September 2017 by Hannah and Wendy, local residents who wanted to find ways to respond to what the community wanted to see change on Union Street in Plymouth.

Nudge recognises the impact that empty neglected buildings have on the street and how this combines with other complex local issues.

Nudge’s focus is bringing commercially unviable buildings back into use. Since 2017 they have delivered vibrant and creative projects that have brought the community together, and have invested in Union Street by taking ownership of a number of assets.

Their story gives real insight into the practicalities of how communities can lead change in their cities. As a Community Benefit Society they have 165 investors who have supported one of their buildings, The Clipper, and over 200 members. Their income comes from residential flats, creative and community tenants, venue hire, events, grants, and investment for specific projects.

https://www.nudge.community